Stadium and hotel branding Custom signage Project management Graphic design logistical
year
2025
✨ On the occasion of a major European football event, BR had the privilege of working on a highly symbolic site: the national team’s base camp for the UEFA Women’s Euro 2025.UEFA Women’s Euro 2025.
Heading to Heiden, Switzerland
The mission led us to Heiden, a charming Swiss town nestled between lake and mountains, which hosted our team from the June 25th and 26th for two days of intensive setup. The goal was clear: to transform this site into a functional, inspiring environment, dressed in the colors of the competition — A true haven of performance and identity to support the national team’s ambitions.
A custom installation for elite-level competition
📊 En chiffres
+50 hotel rooms personalized
1 fully equipped weight room equipped
1 training ground operational
1 common area redesigned
1 transformed clubhouse transformé
1 dressed warm-up room habillée
This project wouldn’t have been possible without the full commitment of our teams and partners on the ground. Two intense days fueled by passion and attention to detail.
A big thank you to:
👉 Laura from the Federation, for their first collaboration on-site — and a brilliant one at that 💪
👉 Anthony, Mathieu, Éric, Hélène, Jean-Baptiste, Lukas, Elodie et Gauthier from Team BR 👉 The Heiden hotel, for its warm welcome and flexibility
A project that embodies our commitment to supporting women’s sports at every level, combining high standards, visibility, and professionalism.