Façade et entrée du camp de base de l’Équipe de France Féminine à Heiden habillées aux couleurs de la FFF

UEFA WOMEN'S EURO 2025 - FFF BASE CAMP IN HEIDEN

CLIENT

French Football Federation

EXPERTISE

Stadium and hotel branding
Custom signage
Project management
Graphic design
logistical

year

2025

During a major European soccer event, BR had the privilege of working at a highly symbolic location: the national team's base camp for the 2025 Women's Euro.

Chambre personnalisée au nom de Clara Mateo au camp de base de l’Équipe de France Féminine – Euro 2025

Heading to Heiden, Switzerland

The mission took us to Heiden, a charming Swiss town nestled between lake and mountains, which welcomed our team on June 25 and 26 for two days of intense installation work. The goal was clear: to transform this place into a functional, inspiring environment decorated in the colors of the competition—a true cocoon of performance and identity to support the ambitions of the national team.

A custom installation for elite-level competition

Key numbers

  • • +50 personalized hotel rooms

  • • 1 fully equipped weight room

  • • 1 operational training ground

  • • 1 redesigned common area

  • • 1 converted clubhouse

  • • 1 heated warm-up room

Portes de chambres personnalisées aux couleurs de la FFF pour Selma Bacha et Griedge Mbock – Euro 2025

This project wouldn’t have been possible without the full commitment of our teams and partners on the ground. Two intense days fueled by passion and attention to detail.

A project that embodies our commitment to supporting women’s sports at every level, combining high standards, visibility, and professionalism.

PRESS REVIEW: L’équipe 02/07 See the article

Logo BR avec l’inscription « Le sens de l’impact »
en_USEnglish