Team BR kicked off its 2025 season alongside the French Cycling Federation at the 123rd edition of the French Cyclo-cross Championships, held in Pontchâteau.
This major event on the national calendar had been several months in the making, ensuring that the staging was worthy of such a prestigious competition.
On site, our teams set up signs, banners, and inflatable arches, while testing a new medium for the first time: the inflatable padel arch, designed to maximize visibility in outdoor spaces.
A technical installation despite the weather
Despite occasionally unstable weather conditions, Team BR remained focused throughout the weekend to complete all installations.
The various strategic points along the circuit were decorated with precision, helping to reinforce the visual identity of the event, both on site and on screen.
This project marks the start of a new season alongside the FFC and once again demonstrates the ability of BR teams to adapt to all terrains and conditions.